If you’re often developing content for your brand or business, a well-thought-out roadmap of content is a must. Especially if you’d like your content to be a part of your sales funnel. If you don’t ...

In today's digital world, blogging is an important piece of the marketing pie. By minimizing its importance, you're throwing away an opportunity to get your business some much-needed exposure. Many ...

Neil Patel is a serial entrepreneur who has co-founded several successful web analytics firms such as Crazy Egg and Kissmetrics. He’s also one of the most prolific bloggers and content creators on the ...

Over the past two decades, digital content needs have transformed tremendously. With the switch around the turn of the century towards writing for search engines, the basic principles of writing got ...

How often should law firms write new content? The answer depends on their goals. They should create informative content often if they want to get more leads or increase sales. To improve their brand ...

Over 409 million people view blog posts every month, according to WordPress. If your business doesn’t have a blog, you’re missing out on reaching a large audience and the opportunity to convert ...

Opinions expressed by Entrepreneur contributors are their own. In the realm of search engine optimization (SEO), content is king. Be it website copy, blog posts or guest posting, content is an ...

Poll anyone on what they consider to be the “Great American Novel,” and you’re likely to turn up with one answer an inordinate amount of times: Adventures of Huckleberry Finn by Mark Twain. The novel ...

Why SEO content is important How to create content that’s optimized for search engines If you want to rank well on Google and drive organic traffic, it’s essential to know how to create content that’s ...

Content marketing isn't going anywhere: 76% of B2B marketers say they are planning to produce more content in the year ahead; moreover, the top concerns of B2B marketers are the creation of enough ...