Here are three powerful thought exercises inspired by insights from Amazon founder Jeff Bezos and prolific author and marketing guru Seth Godin. I guide my executive coaching clients through these ...
When brand is treated as a long-term asset and led with conviction, belief becomes a competitive advantage, and results ...
Wrigley Media Grouphas named Ross Breitenbach, EP and creator of Netflix’ Hack My Home, to the new position of head of unscripted and brand development. Breitenbach, who just won a Daytime Emmy for ...
If you are a company trying to break into a brand-new market, it's key to spend time learning about the target audience you'd like to serve. Biz development leaders must demonstrate their ability to ...
It’s often said that when it comes to a Hollywood script, if you can’t grab the attention of your reader in the first ten pages, it’s most likely a pass. The same could apply to audiences in today’s ...
A picture is worth a thousand words, right? In today’s fast-paced digital world this has never been truer. With 65% of people being visual learners, it’s clear that the way you present your brand ...
Northland Properties has acquired the trademarks, intellectual property and exclusive rights to the Denny’s brand in Canada, consolidating full control of the restaurant chain after more than three ...