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In the dizzying arms race of social media, Instagram is reportedly considering an important move to gain an advantage: spinning off its short-form video feature, Reels, into a standalone app.

An icon in the shape of a lightning bolt. Impact Link Facebook's attempt to compete with TikTok — a new short-form video format on Instagram — is rolling out Wednesday to users in the United States.

Meta has resisted longer Reels in the past. Meta has resisted longer Reels in the past. is a former weekend editor who covered tech and entertainment. He has written news, reviews, and more as a tech ...

Instagram is putting its TikTok competitor Reels front-and-center in a redesigned version of its app by giving it the center position on its new navigation bar. The update, arriving today, also ...

Instagram and TikTok’s apps might look even more similar before long. Instagram just announced a test rolling out to “a small group of people“ that makes Reels the default tab view when you launch the ...

Instagram appears to be quietly testing locked reels that viewers would have to unlock with a code and a provided hint. The feature is a simple way to increase engagement with the creator’s content, ...