Are generative artificial intelligence systems such as ChatGPT truly creative? A research team led by Professor Karim Jerbi ...

Top-tier creativity remains elusive to AI. Models can’t help but repeat ‘safe’ ideas over and over. In A Nutshell AI ...

AI is already reshaping how agencies operate, helping embed new tools across the creative lifecycle, from ideation right ...

Being creative is a source of happiness for many people. Whether engaging in art, music, writing, cooking, gardening, crafting, or inventing, stretching your creativity muscle is good for you and for ...

While agentic AI has the potential to improve the roles of those working in design, it requires a strategic approach to actually elevate their creativity.

Generative AI is transforming workflows, yet its impact on employee creativity remains uneven. New research reveals one explanation: AI boosts creativity primarily for employees with strong ...

For small and mid-size businesses (SMBs), capturing audiences' attention has never been more challenging. In a world of ...

As metrics and data dashboards multiply, today’s most effective leaders use numbers as a guide without letting it cloud human judgment or imagination.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Seated on the stone floor of a medieval fortress in Italy's Tuscan hills, students rip thin, one-inch strips of fabric. They ...

Want to tap into your creative side? The best hobbies to spark creativity include ones like photography, writing, ...

Logitech announced the launch of MX Creative Console, which lets digital creators focus on their artistry while it makes chores like visual editing easier with new AI capabilities. It’s a kind of tool ...