Salesforce said on Wednesday that it’s investigating a breach of “certain customers’ Salesforce data” that was compromised through apps published by Gainsight, a company that sells a platform for ...

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...

WASHINGTON (Reuters) -Salesforce said Thursday it is investigating “unusual activity” involving Gainsight-published applications that may have exposed ‌customer data. In a brief statement published to ...

In a notice published on its status portal, Salesforce said the Gainsight-published apps, which are installed and managed directly by customers, may have enabled unauthorized access to certain ...

For businesses already leveraging Salesforce, data is the lifeblood. It fuels customer relationships, drives sales techniques and informs critical decision making. However, as businesses evolve, merge ...