The new framework helps U.S. and global B2B marketers drive a higher-quality pipeline through first-party data, verified content engagement, and privacy-first execution.

Apurva Wadodkar, Sr. Director Data & AI at TI Automotive, is a data science leader driving strategic, people-first innovation at scale. Over the last two decades, I have had the chance to roll up my ...

Forbes contributors publish independent expert analyses and insights. The path to enterprise AI maturity runs directly through data. However, constructing AI-ready data platforms is more than just a ...

An executive order from the governor of the Show Me State calls for the development of a strategic framework to advance AI technology and related infrastructure, addressing workforce development and ...

Privacy-first approach. Prioritizing privacy-first practices and compliance with privacy regulations creates consumer trust and enables better, more ethical data use ...

The Department of Energy (DOE) has unveiled its inaugural Enterprise Data Strategy, a comprehensive framework designed to transform data practices across the DOE complex for fiscal years 2025 through ...

Pour one out for third-party data. These days, AB InBev’s digital marketing strategy is built squarely on first-party data. All its first-party data – roughly 100 million customer records – is housed ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Informatica (NYSE: INFA), a leader in enterprise AI-powered cloud data management, today announced that Informatica’s Intelligent Data Management Cloud TM (IDMC) ...

By Avgi Michael and Anastasios Kostekoglou The Digital Omnibus arrives at a critical juncture for Europe, amid growing debate as to whether the cumulative effect of its regulatory framework has ...

December 2025 saw a whirlwind of events in the health corridors of Kenya. On December 4, Kenya signed a landmark five-year aid deal with the United States: a $2.5 billion Health Cooperation ...