In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...
CLEARWATER, Fla., July 16, 2018 /PRNewswire/ -- DirectMail2.0, a white-label software company that seamlessly integrates digital services with traditional direct mail, today announced a partnership ...
Opinions expressed by Entrepreneur contributors are their own. Tracking your mail after it’s gone out is vital to the success of your direct mail business. In order to effectively track your mailings, ...
Most businesses assume that direct mail marketing companies compete on stronger creative, but in the first 200 characters of ...
Taking cover in response to the mortgage crisis, credit card issuers cut their direct mailings by nearly 216,000 pieces--or 14%--in last year's fourth quarter, according to Mail Monitor, Synovate's ...
BALTIMORE—August 6, 2007—Vertis Communications introduced today Vertis MailTrailTM, an advanced mail tracking and reporting system powered in cooperation with GrayHair Software. Driven by the United ...
Direct mail continues to be one of the most effective marketing tools when done right. But even seasoned marketers fall into traps that can waste time, money, and impact. After more than 30 years ...
In the relentless pursuit of customer acquisition, digital channels often dominate the conversation. Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver ...
NEW YORK and CLEARWATER, FL – July 16, 2018 – DirectMail2.0, a white-label software company that seamlessly integrates digital services with traditional direct mail, today announced a partnership with ...
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