Forbes contributors publish independent expert analyses and insights. Data, Analytics and AI Strategy Advisor and Researcher An analysis of more than 1000 organizations generating measurable value ...

There is now broad consensus that data-driven decision-making is essential to success in today’s highly competitive manufacturing environment. Customers’ price-consciousness, combined with demands for ...

As we head into 2026, continuous education around the nuances and misconceptions of AI will support process industries—and many others—in accelerating adoption.

The phrases “data-driven” and “data-informed” have quickly become business buzzwords as the rate at which we can collect and analyze data continues to increase exponentially. But how should business ...

As a product manager, I have worked closely with data engineering teams and witnessed the fantastic ways to transform raw web data into insights, products, data models, and more. Data cleaning ...

The data genie is well and truly out of the bottle. The presence of data-driven consultancies, the rise of public data websites and the growth of its use in the media (cough, cough) highlight how ...

Influencer marketing is among the key tools to help brands on TikTok, Instagram, and YouTube boost engagement and win over the audience's trust. Influencers enable ...

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...

Uncertainty quantification (UQ) is a field of study that focuses on understanding, modeling, and reducing uncertainties in computational models and real-world systems. It is widely used in engineering ...