The ability to write parts of SQL queries in natural language will help developers speed up their work, analysts say.

Back in May, Google announced updates to shopping in AI Mode. One of those announcements is to help you narrow down your AI ...

Earlier this year, at Google's I/O annual developer conference, the company introduced a new AI milestone called Multitask Unified Model, or MUM. This technology can simultaneously understand ...

Google Search has been essentially the same for more than 20 years. Generative AI is bringing some of the biggest ever changes to Google Search. BI tracked some of these changes over several months to ...

“Today, we’re announcing updates for Search ads query matching and brand controls.” It’s been a while since one sentence from Google elicited such a positive reaction from the PPC community. Last ...

At its Cloud Next conference, Google is showing off a new AI engine for AlloyDB that enables developers to embed natural language questions in SQL queries. Google is enhancing AlloyDB, its fully ...

Google Ads revamps query matching, adding misspelling tools and brand controls to boost campaign efficiency. Google Ads will aggregate misspelled queries in search term reports. Negative keywords will ...

Benjamin is a business consultant, coach, designer, musician, artist, and writer, living in the remote mountains of Vermont. He has 20+ years experience in tech, an educational background in the arts, ...

Google is going to start using generative AI to boost Search ads’ relevance based on the context of a query, the company announced at its Google Marketing Live event today. Last year, the tech giant ...

This follows an investigation by the Guardian that found Google AI Overviews offering misleading information in response to ...