Giving customers a behind-the-scenes view of your business is a great way to drive loyalty and engagement–and to do just that, founders are increasingly joining one trending platform: Substack. The ...

Florence Chikezie, Founder at ReDahlia & Entrepreneurs.ng. I help new entrepreneurs start businesses in 30 days & guide companies to scale. Business sustainability is heavily hinged on building ...

Opinions expressed by Entrepreneur contributors are their own. Why you need to innovate with privacy on top of mind Why ignoring privacy regulations will spell trouble for your business Strategies for ...

Building brand loyalty today requires more than just low prices, discounts, deals and referrals for deeper, lasting relationships with customers. Building brand loyalty now hinges on creating an ...

Forbes contributors publish independent expert analyses and insights. Karin Eldor covers entrepreneurs and leaders in fashion & lifestyle. The momentum hasn’t slowed. Every time I went to hit publish ...

In the ever-evolving landscape of business, the concept of brand identity has emerged as a cornerstone for success. A ...

As gaming becomes increasingly entrenched in mainstream culture, it presents a unique opportunity for brands to rethink how they engage with consumers. There are more than three billion digital gamers ...

Social media and newsletters are important for a business, it’s free, it’s organic, it’s a great way to build awareness for your brand, and it’s valuable to have a direct connection with customers.

Adaptive apparel is less about labels and more about creating a movement toward accessibility, dignity, and inclusivity in fashion. Mohammadian reminded me that designing with the customer in mind isn ...

While many customers appreciate the speed and accessibility of digital tools, others rely on the human connection found in bank and credit union branches. While it’s challenging, it’s imperative for ...

At some point, every company faces the same question: Why aren't our customers responding the way we expected? It's rarely a marketing issue and often not a product problem either. More often, it ...