My daughter had just pulled the caramel corn out of the oven, and the sticky-sweet smell was almost irresistible. Despite knowing it wasn’t going to help my diet, I was gnawing for a taste. But ...

A new neuroscience study shows how stimuli and states such as smells, stressors and satiety converge in an olfactory neuron to guide food-seeking behavior in the model organism C. elegans. Say you ...

Many forces can affect consumer behavior, yet recently I can’t think of one greater than the pandemic. This reality, coupled with timing and opportunity, allowed many industries to thrive, especially ...

RCCP outlines four skills that help adults develop productive relationships with kids.

You’re having dinner with your boyfriend, and he’s reminding you for the third time to eat the salad, not the pasta. It’s not control vs. calories control. Why, then? Why must some people have to ...

The world of technology is changing rapidly, and with it comes the development of new communication protocols like the Internet of Behavior (IoB). IoB offers a revolutionary way to monitor, control ...

Social content creates curiosity that shows up as branded search. Here’s how to measure and use the halo effect.

Ever left a conversation feeling like you’re the crazy one, even though you started it with a clear point? Yeah... it’s that ...

ADHD affects parts of your brain that control your emotions, behaviors, and impulses. That's why you might have issues with paying attention, staying organized, and sitting still. But it can also lead ...